The person
THE PERSON BEHIND THE BRAND
La Greka is the jewelry brand I created in honor of my culture and my country, Greece.
I am Eirini, a true Athenian who has lived in France for 10 years.
THE INSPIRATION
A family story.
My grandfather was a collector of ancient coins, and for a long time, my father had them mounted by artisan jewelers.
This is how craftsmanship took an essential place in my life!
A Greek summer.
Every summer, returning from Greece, I had a small lucky charm in my travel bag. I wanted to bring a piece of the Indian summer to Paris... I walked in the center of Athens and chose a handmade piece that accompanied me through the winter.
THE BRAND
The Greek aesthetic.
During these years in France, I searched everywhere for the Greek spirit in my daily life. A meaning in my professional life... I missed my family, my friends, as well as my old world... I then went in search of "Greek-style" moments, of iconic jewelry that my grandmother wore to perfect my outfits. Too expensive, not necessarily qualitative, something was always missing...
Nothing that truly resembled me and satisfied me.
So, I decided to create my brand.
La Greka was born.
"Become what you are" because "you never bathe in the same river"... So I took the plunge! Since 2022, femininity, Greece, and its symbols are celebrated in all their facets. A brand without taboos that offers timeless, handmade jewelry with Greek inspiration.
Behind each piece, you will find a symbol, a myth, a story, craftsmanship in its purest form, and my love for Greece.
THE FUTURE
I love to create, to travel... La Greka is a community.
People who know me will tell you that I have more projects than time to realize them, but always a smile on my face to tell you about them. You write the rest with us every day!